There is a lot of talk these days about Facebook. Is it good? Is it bad? Should people avoid it? But regardless of what’s happening behind the scenes, Facebook remains one of the top choices for social media and online networking across the country and even the world. One of the hallmarks of a good hiring strategy is to go where the people are, so Facebook is a good place to start. Facebook offers their Facebook Jobs feature, which allows companies to advertise and candidates to apply directly through the platform.
Why use Facebook Jobs for recruiting.
Conventional wisdom about social media is to go where the people are. While there are a lot of threats of a mass Facebook exodus, the time has not yet come. More of your potential employees use the platform than don’t, so meet them there. Using Facebook Jobs allows you the flexibility of the Facebook platform to reach and attract potential candidates online. Facebook Jobs also allows you to target the audience so you are sure to get local, qualified professionals to apply to your open jobs.
Facebook Jobs is easy to use.
The actual Facebook Jobs platform is pretty easy to navigate. And it can also expand to include your specific business page as well. Keep your job description short and sweet and let Facebook’s targeting algorithms do most of the legwork for you. You can also choose to post a video rather than an image, and studies have shown that posts with videos get more clicks than static posts.
Promote through Facebook Advertising.
There are some free and inexpensive ways to promote your open jobs on Facebook. First, and free, ask your employees to share the job on their own personal timelines. Also, encourage your followers to share to expand the reach. But you should also take advantage of the paid post advertising to allow for Facebook to get your content in front of as many qualified people as possible. This can be a low investment for a high reward.
Work with a Top Employment Agency in The Woodlands TX
Facebook is just one of many possible recruiting sources for open positions at your company. To learn more about finding the right employees for your team, contact Meador Staffing today and work with a top employment agency in The Woodlands TX.