What is a company’s responsibility for educating potential candidates about their open positions and company culture? Experts tell job seekers that they need to do their research and be prepared for interviews, but do all job seekers know how to find this kind of information? What if a company could help the process by providing more information ahead of time? Would it be worth it for your company to better prepare candidates for your interviews? Let’s take a closer look.
Write a thorough job description.
You can help candidates be better prepared before they ever even apply to your job. How many times have you placed a job posting only to get too many resumes with not enough of the right experience? By creating a more thorough job description, you can bring in more qualified candidates who have a better understanding of the job right from the start.
Share rich media about your company.
Rich media is a term used in marketing to describe advertising that includes visual or video components. For example, you may create an infographic that describes your company culture and share it on your website and social platforms. Or put out a series of videos for the open positions. People are more likely to click on these posts and retain the information.
Share videos on with your networks.
Creating rich media is important, but it’s also essential that you share video content to make the information easily discoverable and accessible for potential candidates. When you create video content about your company culture or the jobs you hire for, share it on your social media sites. This is the way that candidates will search your company to learn more, so make it easy to find.
Create a job seeker FAQ.
Frequently Asked Questions pages have been a staple on the web since the invention of the internet. It can really help candidates better understand your company, your application process, and the specific job. What do you with people would know before interviewing with your company? Use that as a start for beginning an FAQ.
Help Your Candidates Find the Best Jobs in Houston TX
Do you want to know more about creating a welcoming environment for job seekers and new employees? Contact Meador Staffing today to work with a top temp agency in Houston TX.